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Andy Clarke

Somerset

Learn more about Andy Contact Andy

Andy Clarke

Somerset

Learn more about Andy Contact Andy

About Andy

Global Brand, Business Development, Marketing and Operations, Creative, Innovation and Digital Transformation success in 6 countries.

Proven growth strategy (£60m), communications, product, budgetary management (£9m), proposition development, change and project delivery success.

Leadership, board membership, commercial and operations delivery in luxury goods, tech. outsourcing, ARR, creative, digital transformation, consulting, start-up, corporate and SME environments.

Held P+L, go-to-market and business development roles with brand leaders - interim, change, project and NED.

B2C and B2B marketing, change and solution selling in professional services, premium automotive, motorsports, martech, consumer, retail, oil, hire services, agency, event activation and sponsorship in 6 countries.

Critical strategic thinker, creative problem solver, proactive leader, analytical, with strong process orientation, inspires and empowers staff, mentoring to align cohesive teams (any size, anywhere) to achieve individual and business objectives.

Prince 2 Practitioner Project Management qualified. Good MS skills.

Engaging personality, naturally curious, clear communication, strong briefing and powerful presentation skills, fluent French, working German. Appreciation of diversity based on global career.

Global brands: BMW, Mercedes Benz, F1® Experiences, Ferrari, Hyundai, BP, Shell, PwC, Caterpillar, Knight Frank, KFC, Costa, P+G, Nationwide, Communisis Technology, ADB Digital and Regus.

CEOs, CMOs, Board Directors, Agencies, Project Sponsors or BU Heads and SME Owner/drivers interested in:

Objective and insight driven analysis via a consultative and engagement to support business strategy
Driving brand promise, margin growth and proposition alignment
Digital asset, content management and marketing technology implementation
Performance enhancement in project, process and people alignment
Communications strategy, planning and activity delivery
Interim resource for current or future state operations
Transformation roadmap development

www.huhoconsulting.com


Andy's Career History

Heads Up Hands On Consulting

Founder and Director

September 2004 - Ongoing

Founded growth and change consultancy serving start-ups, SMEs and enterprise brands at Board level
Sectors: Creative, global agency, technology outsourcing, oil, automotive, retail, real estate and creative automation
Assignments:
Developed new brand for national retailer and implemented through multi-channel operations which provided cohesion and increased sales
Developed new technology propositions for a global outsourcing and marketing services enterprise plus go-to-market strategy, bid/no bid approach and led 2 new technology product developments
As Swiss country manager rejuvenated and led sales and marketing development to win 6 new clients for a global B2B agency
Invited by a NED to stabilise a PR and event agency's activation and operations team for a major global oil client - KPIs hit within 6 months
Led growth and new member acquisition for an independent agency service

Orckid Design and Marketing

Director

March 2000 - August 2004

BMW Group

Product, Marketing and Sales roles in 4 countries

January 1985 - March 2000

Sectors

+ Automotive Business Services Creative Digital FMCG / Retail Franchise Opportunities Marketing Technology