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John Wales


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John Wales


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About john

Worked in the Tourism & Leisure sector since 1983. Director roles since the mid-nineties. Started a business in 2000 with 4 people and grew to 180 staff and a turnover of over £100m p.a. As founder & CEO, guided the business through 2 Private Equity transactions before the business completed a trade sale in 2020.
The business won multiple awards for service and also honoured with 2 personal industry achievement awards.
Served on many industry boards as a non-exec and Chairman. Limit of a maximum of 3 non-exec roles at any one time to ensure enough time, focus and value can be added to the business.

john's Career History

Crafty Brewing Company


November 2018 - Ongoing

Chairman & investor. Streamlined and focussed the board meetings delivering clear plans for growth & profitability. Raised funds from HNW's to facilitate growth, building a new state-of-the-art brewery with ability to produce large volumes (100,000 ltrs/week), efficiently, with minimum resource. Opened doors with contact list for new business. Developed online capability to combat lockdown, which is now a stand-alone new sales line, adding to the multi-channel distribution.

Encore Tickets Ltd

Non-Exec Director

January 2019 - April 2020

Coach Tourism Association


February 2018 - January 2021

Encore Tickets Ltd

Chief Executive & Co-Founder

November 2000 - January 2019


Managing Director

April 1999 - September 2000

Planet Hollywood International

European Sales Director

March 1996 - April 1999

London Entertains (Rank Group)

Head of Sales & Operations

January 1991 - May 1996

Musgrove & Watson Travel

Sales & Operations Manager

January 1989 - January 1991

Southampton Tourism Office

Tour Operations Manager

May 1986 - January 1989

Townsend Thoresen Ferries

Excursions Co-ordinator

March 1983 - May 1986


+ Hospitality / Events Private Equity